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being TRUE


Embodying the best in current, ancient and future technologies, being TRUE transforms your beauty to improve your skin and soul. Originating from the Spa Industry in 2004, being TRUE pioneered the vision of offering performance products and spa services that deliver both wellness experience and dermatological results – coexisting in color cosmetics, skin and body care. Experiential and efficacious, being TRUE targeted skin care addresses all skin types and conditions, as therapeutic essential oils compliment the true being. Demanding more than makeup, cosmetics with treatment based color meets the ever changing needs of today’s woman, from 16 to 60 – classic to expressive. Body care unites luxury well being with anti-aging benefits to nurture skin and mind as being TRUE's signature treatments and products deliver dramatic results and rewards.
Created to fit the natural contours of the face for perfect blending.
$10.50
UE205
In Stock
 
A visible wake-up call for eyes that instantly reduces puffiness and darkness.
$56.00
UE025
In Stock
 
Designed as a precision tool for an even application of lip color.
REG $22.00 NOW $11.00
UE195
In Stock
 
Perfect for laying down neutral pigments across the entire lid.
REG $32.00 NOW $16.00
UE191
In Stock
Modern color meets sophisticated shine to create dimension and movement for the illusion of fullness.
REG $22.00 NOW $11.00
0.29oz | UE180
In Stock
 
This finely-pressed mineral foundation provides an elegant texture and naked-feeling finish.
$43.50
UE072
In Stock
 
Hydrating, sheer to medium color with anti-aging benefits.
REG $24.00 NOW $12.00
UE143
In Stock
 
Transcends a simple scrub with brighteners, lighteners and antioxidans for an instant and long-term lift
$33.00
UE029
In Stock
Anti-aging pigment rich eye shadow.
REG $16.00 NOW $8.00
UE211
In Stock
 
A protective lip balm that shields with SPF 15 and powerful antioxidants.
$10.50
UE217
In Stock
 
Hydrating, sheer to medium color with anti-aging benefits.
REG $24.00 NOW $12.00
UE138
In Stock
 
A light, modern cream that undoes damage to sensitive skin.
$70.00
UE019
In Stock
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Free deluxe size r3p Cream from Dr. Brandt — Shop Now » Free deluxe size r3p Cream from Dr. Brandt. SHOP NOW »
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expert beauty advice EXPERT BEAUTY ADVICE: Get expert answers to some frequently asked questions on a variety of skin care topics and resolve some of your most perplexing beauty dilemmas. YOUR QUESTIONS ANSWERED »

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