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being TRUE


Embodying the best in current, ancient and future technologies, being TRUE transforms your beauty to improve your skin and soul. Originating from the Spa Industry in 2004, being TRUE pioneered the vision of offering performance products and spa services that deliver both wellness experience and dermatological results – coexisting in color cosmetics, skin and body care. Experiential and efficacious, being TRUE targeted skin care addresses all skin types and conditions, as therapeutic essential oils compliment the true being. Demanding more than makeup, cosmetics with treatment based color meets the ever changing needs of today’s woman, from 16 to 60 – classic to expressive. Body care unites luxury well being with anti-aging benefits to nurture skin and mind as being TRUE's signature treatments and products deliver dramatic results and rewards.
Ultra-rich pigment for lining eyes, for wet or dry use.
REG $16.00 NOW $8.00
UE113
In Stock
 
Rich, creamy, full-coverage color with anti-aging benefits.
REG $24.00 NOW $12.00
UE145
In Stock
 
Anti-aging pigment rich eye shadow.
REG $16.00 NOW $8.00
UE212
In Stock
 
Elegant, expressive eye shadow with a flattering finish and mineral protection.
REG $16.00 NOW $8.00
UE109
In Stock
Essential daily exfoliation and pore-refinement for oily and combination skin.
$54.00
UE028
In Stock
 
Created to fit the natural contours of the face for perfect blending.
$10.50
UE205
In Stock
 
A visible wake-up call for eyes that instantly reduces puffiness and darkness.
$56.00
UE025
In Stock
 
Sheer alone and ideal for layering with powder blush, this lets you look like you're glowing from within.
REG $22.00 NOW $11.00
UE135
In Stock
This finely-pressed mineral foundation provides an elegant texture and naked-feeling finish.
REG $42.00 NOW $21.00
UE075
In Stock
 
Designed as a precision tool for an even application of lip color.
REG $22.00 NOW $11.00
UE195
In Stock
 
Lightweight moisturizing care for those who fear heavier products.
$66.00
UE009
In Stock
 
A botanical conditioning gel designed to hold brows in place.
$16.50
UE128
In Stock
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Free deluxe size Healthy Aging Serum Plus Vitamin Peptide Complex from Suki — Shop Now » Free deluxe size Healthy Aging Serum Plus Vitamin Peptide Complex from Suki. SHOP NOW »
Free deluxe size Cranberry Toner from ARCONA — Shop Now » Free deluxe size Cranberry Toner from ARCONA. SHOP NOW »
expert beauty advice EXPERT BEAUTY ADVICE: Get expert answers to some frequently asked questions on a variety of skin care topics and resolve some of your most perplexing beauty dilemmas. YOUR QUESTIONS ANSWERED »

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